Citizens for Better Transit

...proposed rebranding for an Edmonton non-profit organization.

Proposed logo and business card, below.

The Citizens for Better Transit is a registered non-profit citizens group advocating for quality public transit in the Edmonton area.

This logo gives the impression of intersecting roadways, with the curve of the ‘C’ ending in an arrow, representing smooth, unhindered motion. Its modern styling parallel’s Citizens for Better Transit’s vision of a modern, effective transit system. A green was chosen to represent environmental awareness and continued movement.

Unfortunately, this logo was never used.